Coca Cola India demand "unconditional apology" from photographer

Despite severe water shortages in India, Coke continues to soak up 500,000 liters a day there to make its sugary beverage. Adland notes notes that it takes roughly seven times as much water to create one bottle of Coke.

As ironic commentary, Indian photographer Sharad Haksar created a billboard from a photo of water jugs lined up at a pump in front of a Coca-Cola billboard. Coke hated it so much that have demanded an apology and have threatened to sue him for 2 million rupees ($46,000) for defamation. Haskar told Coke, in essence, to fuck off.

[The paragraphs abd the story is taken from Stay Free! Daily]